The U.S. Department of Housing and Urban Development (HUD) Secretary Scott Turner today announced the launch of a new, streamlined HUD.gov website that prioritizes the needs of the American public.
“Providing the best and highest quality service to rural, tribal and urban communities means that critical resources online should be streamlined, concise and user-friendly,” Secretary Turner said. “The new HUD.gov embodies these qualities and continues to build on our pledge to be mission-minded and fulfill our statutory responsibilities while efficiently and effectively providing vital information to the American public. We are excited to share this final product that will save taxpayer dollars and reflects years of feedback and analysis from the American people.”
In 2024, the Office of the Chief Financial Officer CX/DX Team worked closely with HUD’s Digital Experience Working Group, which was comprised of representatives from all program offices, to conduct user experience research, launch a website feedback survey, and analyze traffic to HUD.gov.
The results of this process illustrated that HUD.gov in its previous state was not meeting the needs of the American public. Nearly half of the respondents to HUD’s 2024 feedback survey were unsatisfied with HUD.gov. Additionally, less than 5% of HUD.gov’s total pages made up 80% of all web traffic, yet the website had 9,200 web pages, 123,000 documents, and 19 program office microsites, each with its own separate confusing navigation.
The site was bloated with redundant, outdated and disorganized content, making it difficult for users to access the critical information needed to find affordable housing, shelter, and report issues including housing discrimination and identification of fraud, waste and abuse.
The new website features about a 90% reduction in content from the previous website, with information organized into three easy-to-navigate categories: Helping Americans, HUD Partners, and Researchers. With the launch of the new HUD.gov website and a consolidation of services, we’ve identified more than $400,000 in savings to the American taxpayer.