Cast your vote on ABA’s Instagram page beginning April 13
The American Bankers Association Foundation today kicks off its Lights, Camera, Save! social media contest via ABA’s Instagram page to allow people to vote for their favorite video entry submitted by teens from across the country.
Lights, Camera, Save!, now in its 12th year, is a national contest that encourages teens ages 13-18 to communicate the value of sound money management in a 30-second or less video. This free competition is one of ABA Foundation’s most popular financial education initiatives. This year, 89 banks hosted 100 contests in 39 states and Washington, D.C. as a part of Lights, Camera, Save!
National contestants will go head-to-head on ABA’s Instagram page from April 13 to April 15 and people will have the opportunity to vote for their favorite videos. The results will determine which contestants advance to the final round of national judging and make them eligible for several awards including a grand prize of $5,000. Registered banks hosted the first round of judging in their local markets and selected one winning video to move on to the national contest round hosted on ABA social media.
“This year’s student filmmakers leveraged their creativity and technical skill to produce some of the most impressive videos we’ve seen yet,” said Jeni Pastier, director of youth financial education programs, ABA Foundation. “We hope people across the country will vote April 13-15 for their favorite video and help spread these messages of sound money management to audiences far and wide.”
Since 1997, the ABA Foundation’s financial education initiatives have reached 11.6 million young people through more than 375,000 banker lessons. The Foundation’s other financial education programs include Get Smart About Credit, Teach Children to Save and Safe Banking for Seniors. All programs are provided at no cost and both ABA member-bank and non-members are eligible to participate.
Students interested in the Lights, Camera Save! competition can learn more about the contest at lightscamerasave.com. Banks interested in hosting future contests can visit aba.com/lightscamerasave.
For media outlets interested airing any of the videos, please contact Blair Bernstein at bbernste@aba.com.